It is very important to the ISF - that these world sports events are not just about the sport, but also about education and culture. So, for example, at all ISF events there will be one day of cultural activity, plus one or two events during the week where pupils/students will share various activities – such as selling their own country as a tourist destination. There is now an emphasis around each ISF event to use social media to strengthen the connections with other countries – beyond the actual event. ISF is also building up its communication practices using its website and Facebook in particular – www.isfsports.org.
Membership growth is strong for the ISF, particularly in Asia and South America. A Convention will be held in Doha in March 2015 to explore the future policies and practices of the ISF.